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	<title>Cliffe Associates Ltd &#187; Social web</title>
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		<title>Small Companies Who Get Social Can Play with the Big Boys</title>
		<link>http://cliffeassociates.com/2009/06/17/small-companies-who-get-social-can-play-with-the-big-boys/</link>
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		<pubDate>Wed, 17 Jun 2009 06:52:03 +0000</pubDate>
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				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Marketing and Advertising]]></category>
		<category><![CDATA[Social web]]></category>

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		<description><![CDATA[Corporate giants are losing power to communities of consumers–and your company can benefit. When it comes to the evolution of the Web and of social media, keeping up seems like an impossible task for most business executives.  Nonetheless, keeping up is critically important in order to remain relevant.  The good news that I take away [...]]]></description>
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