Twitter: Building Businesses Tweet by Tweet

Social Media | 08. Apr, 2009 by admin | 0 Comments

: Image via CrunchBase

Entrepreneurs are finding the fast-rising microblogging site to be a useful tool for reaching out to customers By Jeremy Quittner

Here’s what happened when Chris Savage, the chief executive of Wistia.com, searched for the phrase “private video sharing” on Twitter, a social networking site. One post he found read, “A teacher requested a private ‘video sharing’ Web site so that specialists can observe student behavior—can anyone refer one?”

That got Savage’s attention. He e-mailed back: “Still looking for a private video sharing site?”

Minutes later came the reply: “YES! It’s the first request for one—thought I’d hit up my tweets before [I] go digging.”

Savage: “Cool. You may want to check out Wistia.com. Full disclosure, I’m the CEO; -)”

Continues @ http://www.businessweek.com